Go Cardinals! Shop online with Gameday Spirit for all your officially licensed Ball State gear. We have the latest t-shirts, sweatshirts, hats, and more from Nike, the official sideline partner of Ball State, along with other top brands like Champion and Cutter & Buck! Including Men’s, Women’s and Youth apparel we have Cardinals gear for the entire family. Show your Cardinal Spirit at home, at the office, or on the go with our selection of Ball State University novelties. Gameday Spirit has the best selection of BSU apparel and merchandise.